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How Has Virtual Tour Helped Real Estate Evolve

Blox Social
Posted on
May 25, 2023

In recent years, virtual reality and augmented reality have flourished and captured the attention of people all over the world. These cutting-edge technologies enable companies to provide clients with immersive experiences related to their goods or services. Although many industries stand to gain various benefits from this innovation, virtual tours in real estate have had a particularly significant impact. Today, we discuss how this technology has accelerated the real estate industry's evolution:

Improved Viewing Capabilities 

Potential tenants and buyers can virtually tour homes and flats from the comfort of their homes. Thanks to this technology, they can have a rich, immersive experience whenever they want. They may virtually go around the house, evaluate the layout, and get a full grasp of the features and architecture. With this knowledge, people will be better equipped to decide whether or not to buy or rent a certain property.

Increased Time and Cost Savings

Virtual tours in real estate have essentially replaced the need for in-person visits to numerous locations, saving time and money on trip expenses. The property search process can be streamlined when potential buyers reduce their selections and choose which houses to view in person with greater knowledge. 

Improved Reach and Accessibility

Thanks to virtual tours in real estate, listings can reach a wider audience and cross regional borders. Buyers who are interested can research properties at any time and from any location by using various tools, including computers, smartphones, and virtual reality headsets. Opportunities for both overseas buyers and people with mobility issues are made possible by this accessibility.

Improved Marketing and Sales

For developers and real estate agents, virtual tours are effective marketing tools. They improve the visual attractiveness of real estate listings, grabbing the interest of more prospective purchasers. Virtual tours' immersive experiences have the ability to boost interaction, increase lead generation, and maybe speed up the sales process.

Evoked Trust and Transparency 

Virtual tours have helped promote transparency and trust in the real estate sector. Buyers may analyse properties thoroughly, reducing surprises and disappointments during physical visits. This transparency helps buyers and sellers create trust since they better grasp the property before engaging in negotiations.

Are Virtual Tours the Future?

The statistics related to virtual tours speak volumes about their impact. A staggering 95 per cent of home buyers utilise the Internet in their property search, with 51 per cent making their home purchases online. Notably, 71% of millennials respond positively to virtual tours, highlighting their effectiveness in capturing this demographic. Furthermore, a significant 77 per cent of clients express a desire to engage in virtual tours prior to an in-person visit. These numbers emphasise the growing demand for virtual tours and their influential role in the real estate industry. So, yes, virtual tours in real estate might be the future!


Although virtual reality and augmented reality still has a long way to go, there has been a significant impact on various industries that is quite evident. With time, we may witness many more exciting features and technological advancements that can make virtual tours in real estate a lot more engaging and beneficial for potential buyers. 


Real Estate